There’s no shortage of reasons to advertise on the world’s largest social networks. With over 2 billion active users on Instagram and 1.5 billion on Facebook, both platforms offer massive reach. Instagram’s highly engaged users, 90% of whom follow at least one business, make it a powerful tool for discovering new products. Facebook and Instagram together are essential for reaching and converting potential customers for any eCommerce store.
Facebook and Instagram offer highly targeted advertising options, allowing businesses to precisely target their audience by interests, demographics, and location. This ensures businesses spend their advertising budget efficiently, reaching potential customers most likely to be interested in their products.
Additionally, both Facebook and Instagram ads are cost-effective, making them ideal for small businesses.
All Blend ads are created using our Creative Editor. Blend supports Image, Video, and Catalog ads.
If your Facebook and Instagram accounts are connected through Blend, your ads will be placed on both platforms simultaneously for greater reach and visibility.
Blend leverages machine learning and automation to remove the complexity of running ads for your ecommerce store.
With Blend you can build ads, audiences & scale profitably across multiple ad channels for a fraction of cost of a traditional agency.
All Blend ads are created using our Creative Editor tool, under the 'Ads' tab. Blend supports Images, Video and Catalog ads.
There are multiple key advantages of using Facebook ads automation:
1. You can scale your ad campaigns quickly and easily.
2. Blend optimizes your campaigns on the fly, without having to pause and make changes manually.
3. You can track your results more accurately, including the actual attribution to your sales.
4. You can free up time that you would otherwise spend managing your campaigns, allowing you to focus on other aspects of your business.
Facebook and Instagram Ads are both run on Meta Ads Manager. This allows for seamless integration of advertising content from both channels.
An Instagram Feed ad is a traditional ad that shows up in a user's feed, while an Instagram Stories ad is a full-screen ad that appears between users' Stories.
Instagram relies on the existing Meta (Facebook) Pixel and doesn't require its own pixel to run campaigns. Blend will use your existing Pixel and your audiences to create audiences.
