First party data, fully activated
Pulse is Blend’s data intelligence layer that enriches your store and ad data in real time, so you can personalize, optimize, and grow without needing a data team.

Bad data is costing you growth
Between iOS restrictions, cookie loss, and fragmented tracking, most brands are flying blind. Pulse harnesses your first-party data to power smarter ads and richer emails - automatically syncing clean, enriched insight to platforms like Klaviyo, Meta, and Google. No extra tools or data team needed.
Blend Pixel
From initial visits through to purchase, the Blend Pixel captures every detail through server-side tracking, overcoming the challenges posed by iOS, ad blockers, and cookie regulations.

Server-side metrics
Bypassing browser limitations and ad blockers, Pulse captures event data directly from your store giving you metrics you can actually trust.

Power your Klaviyo flows
Capture full cart data and identify customers earlier in their journey to unlock richer, more targeted Klaviyo flows that drive higher conversions.

Creative insights
Know which creative is scaling, which audiences are converting, and which platform is driving real ROI.

Put your customer data to work across every channel
Connected data. Better results.
Smarter targeting starts with better data
Maximize your retargeting strategies.
A comprehensive view across all platforms.
Monitor purchases and return on ad spend (ROAS).
Gain a clear understanding of how your ads convert into real revenue.
Link your advertisements directly to revenue.
Identify which ads are boosting your sales.
Feedback on creative performance.
Spot top-performing creatives and know when to refresh them.
Streamlined decision-making process.
Insights you can act on, avoiding analysis paralysis.
Data that accurately reflects your performance.
True attribution without inflated metrics from platforms.